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Brelli Umbrella in the City of Angels

Posted By Sarah Backhouse On January 22, 2008 @ 6:36 pm In G Living,Style / Fashion / Beauty | No Comments

Residing in Los Angeles, there’s rarely an opportunity to flaunt an umbrella. Which is a shame, because after spying the 100% biodegradable umbrella from Brelli, not only am I smitten, I’m considering moving to Seattle. Plus there’s the added bonus of getting to ride the SLUT. (I’m not being crude here; for those of you not in the know, it’s the name of their fabulous mass transit trolley.)

But back to the brolley, which is so beautiful it looks like it belongs in a gallery. It’s also the world’s first biodegradable umbrella. The spokes are crafted from bamboo, a renewable resource, and the clear canopy is made from a unique bioplastic which will “fully biodegrade in one to two years in any conventional landfill site”. Plus get this, the gases released during this process can then be captured and used to generate electricity (not sure how one collects gases, other than under a duvet, but it sounds intriguing).

So, there you have it. A 100% biodegradable umbrella that’s as aesthetic as it is ethical.

But how am I going to use it here in the desert? Maybe I’ll start a trend by using it as a sun shade like they do in Asia. Although in a city with as many tanning salons as there are Starbucks, that would certainly require a change of mindset, not to mention skin color.


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