Another Look At Enamore Lingerie

enamore german interview 01 Another Look At Enamore Lingerie

Interview by Jona&Son

Months ago I found the charming fashionlabel ENAMORE from Great Britain. Delicate lingerie, nostalgic dresses and more….and green!

q question interview Another Look At Enamore LingerieJona I am guessing your really into lingerie, but what would you say your personal style reflects?

a answer interview Another Look At Enamore LingerieJennifer: I wear a mixture of clothing I make for myself, pieces I have bought from other eco designers [like Amoosi and Goodone] and also a lot of pieces [mixture of vintage and second hand] that I buy in Charity shops, vintage markets and from ebay. During the week I am quite casual as I work from home, but when I go out or to events, I like to look like a lady, usually in some peep toe heels and a lovely vintage inspired dress.

enamore german interview 03 Another Look At Enamore Lingerie

q question interview Another Look At Enamore LingerieJona: What´s enamore? Lingerie/ Street fashion/ Pret a porter?

a answer interview Another Look At Enamore LingerieJennifer: Enamore started as a small clothing label, then added lingerie two years into the business. The lingerie sales have exceeded the clothing, so we are actually probably more of a lingerie brand than anything else. It has taken a few years to discover our true identity, but I think to sum it up Enamore is a unique brand of vintage inspired fashion and lingerie made from sustainable fibres.

q question interview Another Look At Enamore LingerieJona How would you describe the look of Emamore?

a answer interview Another Look At Enamore LingerieJennifer: A pinch of classic, dash of retro and spoonful of gorgeous.

q question interview Another Look At Enamore LingerieJona What types of green fabrics do you use to create your lingerie for Enamore?

a answer interview Another Look At Enamore LingerieJennifer: We use a mixture of fabrics including vintage/reclaimed prints, hemp, bamboo, organic cotton, Tencel, silk and wool. We are also looking at modal for our next collection.

q question interview Another Look At Enamore LingerieJonaAre you satisfied with your business sucess? Has it been easy to sell the idea of organic lingerie?

enamore german interview 02 Another Look At Enamore Lingerie

a answer interview Another Look At Enamore LingerieJennifer: Things have moved forward a lot since our launch in 2004 with a small clothing range. I would say that the public are more receptive now than ever before. I think it’s hard to be in business when you are trying to do things more ethically as it usually costs a little more and you have to think about everything you do more carefully. I don’t think the rag trade in general is easy for anyone!

q question interview Another Look At Enamore LingerieJona Where are the people from who buy your fashion? From Britain or from abroad?

a answer interview Another Look At Enamore LingerieJennifer: To date most of our business has been in the UK, but lately we are recieving more orders from Europe and further abroad. I think that we will see a lot more growth in Europe over the next few seasons, as the Euro and GPB are so close making our designs affordable to more nations. Our styles can suit a lot of different women and we have had amazing feedback from our customers all over the world!

q question interview Another Look At Enamore LingerieJona Do you present on fashion fairs?

a answer interview Another Look At Enamore LingerieJennifer: We have participated in the Clothes Show, London Fashion Week and Pure to date.

q question interview Another Look At Enamore LingerieJona What are your plans for the future?

a answer interview Another Look At Enamore LingerieJennifer: We are going to be focusing our wholesale distribution exclusively on our lingerie range for 2010. We are currently developing underwire bras and a more extensive lingerie range. We will still be offering ‘made to order’ clothing directly from our website as we have a lovely customer following who wear our dresses!

  • http://www.trainerpack.com Trainerpack

    What a cool concept!

  • http://www.ChicEco.com Delia d/b/a Chic Eco

    LOVE Jennifer's Enamore designs! Have been an admirer of her unique style for years now. But I'd like to know what's she going to replace bamboo with? I know consumers have adored their bamboo lingerie, but now that it is reported not so earth friendly …. ?

  • anniemal

    <a rel='nofollow' target='_blank' href='http://twitter.com/Atrios'>@Atrios would Marv be wearing women's lingerie in said interview?

  • vantywirsya

    Shit!gw br baca nih -.-" <a rel='nofollow' target='_blank' href='http://twitter.com/charlottagrace:'>@charlottagrace: <a rel='nofollow' target='_blank' href='http://twitter.com/vantywirsya'>@vantywirsya makanye lo kalo mau interview pake lingerie merah (cont) http://tl.gd/1epnr9

  • http://twitter.com/charlottagrace charlottagrace

    makanye lo kalo mau interview pake lingerie merah menggoda suami lo yg dibeliin *** doong.. haha pasti diterima,minjem gih sana

  • http://twitter.com/charlottagrace charlottagrace

    makanye lo kalo mau interview pake lingerie merah menggoda suami lo yg dibeliin *** doong.. haha pasti diterima,minjem gih sana

  • TLive

    Just love Enamore- I buy from Saumarez Lingerie online, which has introduced me to Ciel another fab eco designer. I’m a bamboo convert!



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