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Paul Newman Expands Food Line to Include Organic Wine
Posted By G Living Staff Monkies On November 9, 2007 @ 7:45 pm In Green Report / Media | No Comments
First Francis Ford Coppola, then Martha Stewart and now Paul Newman. After 25 hugely successful years with his Newman’s Own line of salad dressings, lemonade, salsa and pasta sauces, the blue-eyed actor with the enormous charitable side has joined the vintner club via a new partnership with Rebel Wine Company (makers of True Earth organic wine). Newman recently announced that Newman’s Own organic 2006 California Chardonnay and 2006 California Cabernet Sauvignon will hit wine shelves in March of ’08 at $16 per bottle.
While some may find sixteen bucks a bit spendy for a celebrity endorsed wine (compared to Martha’s 15 or True Earth’s usual 13), keep in mind that every after-tax profit of all Newman’s Own products is donated to one charity or another. (According to Wikipedia, it was estimated in March of 2007 that these donations had exceeded an astonishing $220 million… I’ll drink to that!)
And as they say, what goes around comes around. In the press release, Newman said Newman’s Own has come full circle after 25 years, since his salad dressings were first bottled in reused wine bottles with parchment labels.
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