Stique | Zero Waste Fashion

stique zero waste fashion 01 Stique | Zero Waste Fashion

Fashion is a wasteful industry. This statement doesn’t refer to the rivers of champagne that flow backstage at runway shows or the cans of aerosol required to set the models hair; it mostly refers to the enormous amount of excess fabric that’s a seemingly inevitable by-product of the production process. Did you know that 15% of the material in cut and sew garments are tossed out?

London-based designer and graduate of the prestigious Saint Martin’s College, Mark Liu, has come up with innovative solution to this sartorial dilemma — an imaginative cutting process that thumbs its nose at waste. By cutting pieces from a single roll of fabric (like you would cut a jigsaw puzzle), Liu’s Stique line of cutting edge fashions generates zero waste. After all, says Liu, “wasted materials are bad for the environment and a loss in potential profits.”

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